AMSTERDAM - On 1st November 2015 Ancora Media Solutions was started with the sole mission of helping publishers across the globe to increase revenue and lower their operational costs.
In January 2016 we launched the first holistic advertising trading platform, the Ancora Platform.
Key features of the Ancora Platform:
· No legacy
· Pure holistic solutions
· Forecasting with 97% accuracy
· Beyond header bidding; true holistic auction between direct and programmatic
· Second and fixed price auction possibilities
· Full creative control